Should athletes have a say in corporate sponsorship?

[stui magpie]

AFLW is a classic example of doing it backwards, almost the old "build it and they will come"

AFLW was started with little to no grass roots infrastructure in place. By putting in place suddenly a national "elite" level competition, it created/enhanced demand at grass roots level. Local clubs and leagues fell in line and bingo a grass roots pathway materialised where none had existed before.

You can clearly see the impact of that pathway on the quality of the competition, from where it was when it started, to where it is now, and it's only going to get better.

[Skids]

Is that still a thing?

[watt price tully]

Some of what you note is right but there’s no financial reward is off the mark. For a paltry $15 million Victoria gets advertising internationally and domestically. Gina created a vacuum and politically let alone financially it’s a brilliant move. If you don’t believe me check out the apologetic reaction by News Limited, Sky News, The Murdoch press and other extreme right wing crazies.

In one fell swoop Andrews was handed a gift. Gina comes out as petty and spiteful which she was and Andrews gets to come across as a saviour of not just Netball but women’s sport and gets the kudos for bringing sport, recognition and the dollars that flow from that to Victoria. Whoever thought of that idea will get a Christmas bonus. Really smart.

Advertising to the massive TV audience that watches Netball, which doesn't exist as previously discussed.

Political stunt, absolutely.
Did it spin the right wing media into a tizzy, absolutely
Is is actually genuine value for money in marketing Victoria? Nope, Nada, Nyet.

Rubbish. It’s not only a brilliant political manoeuvre but smart too. This is cheap marketing coming from in part the tourism budget: $3 million a year over 5 years. Great value for money. Huge Victorian branding on TV let alone the highest participatory sport for women in Australia.

We’ll get the millionaires come in the planeful from wealthy countries like Namibia and Botswana

[What'sinaname]

Advertising to the massive TV audience that watches Netball, which doesn't exist as previously discussed.

Political stunt, absolutely.
Did it spin the right wing media into a tizzy, absolutely
Is is actually genuine value for money in marketing Victoria? Nope, Nada, Nyet.

It's a lifeline for Netball Australia to get out of debt and the money isn't being used to grow the game.

Games will still only be televised on payTV services so this has nothing to do with growing the game.